Everything you need to develop leaders, without building it from scratch.

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Hi, I'm Bill Dickinson!
For over twenty years I have coached leaders at every level, and learned the hard way that knowing good leadership is not the same as doing it. If you have run great training and watched nothing change, you know the feeling.
The pattern is always the same. A workshop, a book, a week of inspiration, then Monday hits and the old habits win. Most leadership development stops right where the hard part begins.
The missing piece was always practice. So I built this library: the programs and materials I use with my clients, paired with AI practice through Yoodli, so anyone can rehearse the real conversations without needing me in the room.

Practice with an AI Coach
Get a full year to rehearse real leadership conversations with Yoodli, the AI speech coach. Roleplay the hard moments, practice, and repeat until they feel natural.

The premium flagship. One seat in Bill's Yoodli practice organization for twelve months, with the whole experience customized around his leadership content. Rehearse real conversations with an AI that responds like a real person, as often as you like.
One seat, twelve months, everything included
Unlimited roleplay scenarios across every leadership topic
Unlimited practice loops that track progress and remember best attempts
Structured learning paths customized to your goals
Technical support is included.
Team and volume pricing available for organizations
Customizable Templates
Professionally designed leadership templates you can customize for any topic. Save hours of design work and make every session your own.

Polished presentation and workbook templates ready for your content. Add your material, keep the professional design, and deliver any leadership topic with confidence.

A set of worksheet, exercise, and assessment templates you can tailor to any topic or team. Reusable frameworks that make your content look and work its best.
The Structured Programs
Six complete programs, each a full package: a slide deck, facilitator guide, workbook, and exercises. Choose the topics your people need most.

A complete session on the human side of leadership: self-awareness, empathy, and staying steady under pressure, with practical exercises.

Everything you need to run a session on trust, candor, and safety, with a team diagnostic and the exercises that turn ideas into behavior.

A practical program on one-on-ones, feedback, delegation, and role clarity, ready to deliver to the new and frontline managers on your team.

A full session on how leaders are perceived: presence, personal brand, and influence, with the exercises that help people find their own.

A ready-to-run program on preparing for and delivering hard messages well, with planning sheets, scripts, and practice built in.

A practical program on coaching conversations and asking better questions, so your managers grow the people around them.
Yes. You can deliver any program or template to your own clients and teams and charge for your time. The materials are yours to use and adapt, you simply cannot resell the files themselves as a product.
Yes. The templates are built to be customized, so you can add your logo, colors, and content and make them fully your own. The programs are ready to deliver as they are, and you can still tailor them to your audience.
No. Every program comes with a step-by-step facilitator guide that walks you through the whole session, so even a first-time facilitator can deliver it with confidence.
Yes. Once you own a program, you can deliver it as many times as you like, to as many groups as you like. You buy it once and use it for years.
No, they work independently. Buy programs and templates on their own, add Yoodli on its own, or combine them. The programs carry the ideas, and Yoodli gives you the practice.
No. Yoodli runs in the browser and is simple to use. You just open your scenario, start talking, and practise, with no setup or special skills required.
Your seat runs for twelve months. Near the end you can renew for another year to keep practising. You stay in control of whether to continue.
Yes. Your practice sessions are private to you, and your data is handled securely, so you can rehearse honestly knowing your attempts are your own.
FREE EBOOK
Discover the Power of Your Personal Brand
Whether you realize it or not, you already have a brand: how others experience you when you are not in the room. This free eBook from Bill Dickinson shows you how to see it, shape it, and lead with more confidence and credibility.


Under the direction of Bill Dickinson, C3 Leadership responds to the leadership needs of businesses across the globe. Our differentiating strengths include: people leadership development, emotional intelligence, strategy & priority planning, and executive coaching. We coach for clarity and advance careers.
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